Articles for TTOs - Promoting Facilities on Inpart

Inpart's Connect platform isn't just for promoting technologies. Facilities, expertise and equipment at research institutes offer huge opportunities for industry to engage with academia, building connections that can grow into lasting partnerships.

However, facility profiles run the risk of being overly technical and lacking the key information needed to effectively market them. We've produced some advice articles and best practice interviews to share how to best promote your facilities to industry thorugh Inpart:

The hidden value of research facilities
We spoke with Dr. Izhar Ul-Haq, Business Development Manager at STFC to share what he's learned from building up the marketing of new facilities including finding test users and creating case studies.

Promoting Facilities on Inpart: A Guide for TTOs
We provide a rundown of how you can best showcase your facilities on Inpart, including a section-by-section guide on what information to provide and how to present it.

Inpart's SME network

SMEs (companies with 250 or fewer employees) are a key audience for finding new clients for your facilities, as they don't have as many in-house resources compared to larger companies. 

Location is also an important factor when finding new users for your facilities, as companies may find it easier to work with facilities closer to their offices, or at least in the same county (though international collaboration is still a possibility).

To better highlight your potential market, we've provided a list below of our top countries for SMEs in our industry network: